The Range Rover SV Coupe has been cancelled prior to entering production.
Originally revealed in the lead up to last year's Geneva motor show, the SV Coupe was set to compete with the likes of the Rolls Royce Cullinan and Bentley Bentayga.
It was to be powered by a 5.0-litre Supercharged V8 petrol engine capable of producing 416kW of power and 700Nm of torque for a 0-100km/h sprint time of 5.3 seconds
A limited run of 999 examples with a starting price of £240,000 ($430,000) was planned prior to the brand pulling the plug on the project.
In a statement doing the rounds of the UK motoring media, the brand said: “We have taken the difficult decision to inform our customers that the Range Rover SV Coupe will not proceed into production. Instead, Land Rover is focusing its resources and investment on the next generation of world-class products.
“With exciting plans for electrification, enhanced craftsmanship, innovation and technology we are working to ensure that we continue to offer our customers a choice of world leading SUVs.”
This announced comes not long after Jaguar Land Rover confirmed it will cut around 10 per cent of its global workforce (4500 jobs) as part of a plan to save £2.5 billion ($4.5 billion) and return the company to profitability.
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